Amanté launches their first fully owned store at Grand Central Mall, Seawoods

Amanté launches their first fully owned store at Grand Central Mall, Seawoods

Amanté, the international intimate-wear brand celebrates the launch of their first fully owned store at Grand Central Mall Seawoods, Navi Mumbai. Amanté has rapidly grown and has strengthened its presence with 11 exclusive stores and
over 1500 outlets across the country. With the 2nd store in Mumbai,the brand aims at giving all its customers an international
shopping experience. The store is spread over 1500 sq.ft and offers stylish and indulgent intimate wear for the modern Asian women.

Speaking about the launch, Vivek Mehta, CEO, MAS Brands India Pvt. Ltd said, “We are delighted to launch our new exclusive store, here in Navi Mumbai. We aim to strengthen our presence in the country and are in the process of expanding our doors across more cities, in the coming months.”
With stunning modern décor, Amanté's new store showcases their latest Autumn-Winter collection - Muse : Inspired by the strong and confident woman of today, the collection is trendy, chic and sophisticated. Featuring digital floral prints, geometric mesh, sleek stripes and two- toned soft lace, the hues are selected keeping in mind the trends of this season. The collection showcases celebratory reds and shades of blue with cool greys, with pops of neon pink and blush nude tone of evening sands.
The range starts at Rs 495/- and is available at all Amanté exclusive stores, leading outlets.Catering to all intimate-wear needs, the brand hosts a wide range of lingerie, active wear, night wear, and swimwear. The available merchandise complements various aspects of a woman's daily life: work, leisure, fitness and casual activity.

Amanté, South Asia's largest manufacture of intimate wear, for the 25 years. Their fully integrated supply chain and design offices in New York, London & Hong Kong offers a premium product set to the latest international trends and styling. Currently, the company is looking for acquisition options.

In this regard, the company will launch UK-based high- street lingerie brand Ultimo in India next month. The company, which is looking to clock in a turnover of Rs 150 crore in the current financial year, plans to launch brands for different customer needs such as a mass market brand targeting younger customers.

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