Flipkart uses digital media to grow customer base

Flipkart uses digital media to grow customer base

Flipkart's push on personalised ads and digital media push signals a new thought process emerging, which goes beyond discounting. E-commerce company Flipkart, one of the first successful startups

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Licensing gets mainstream in Adult Fashion, Says Euromonitor

Licensing gets mainstream in Adult Fashion, Says Euromonitor

Licensing has been finding increased importance in fashion fraternity these days. Same has been captured by a recent Euromonitor study, "Global Licensing Trends in Adult Fashion's".

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India's apparel exports slip

India's apparel exports slip

While India was once the largest garment exporter in the world after China. It has now fallen to the sixth position, behind Cambodia, Vietnam, Bangladesh and Sri Lanka. Indian exporters now fear slipp

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Lululemon Athletica's Q2 revenue up 13 per cent

Lululemon Athletica's Q2 revenue up 13 per cent

During the second quarter Lululemon Athletica's net revenue increased 13 per cent. Direct-to-consumer net revenue grew by 29 per cent. Total comparable sales zoomed seven per cent while comparabl

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Bangladesh does digital RMG factory mapping

Bangladesh does digital RMG factory mapping

Bangladesh is digitally mapping its readymade garment sector. It marks a transformative industry shift towards greater transparency. Digital RMG Factory Mapping in Bangladesh (DRFM-B) will provide rea

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India's garment exporters to the us on growth track

India's garment exporters to the us on growth track

Over the past three years, lndia's garment exports to the US have grown. In comparison, large garment exporting countries to the US, including China, Bangladesh and Vietnam have seen a decline in

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